Cross-posting is useful when you want to post the same content on both the platforms regularly. Imagine the trouble of opening each app, searching the photo, and uploading it.
Fortunately, Facebook does let you post to Instagram directly, albeit with a few restrictions.
Wondering if you can post stories on both Facebook & Instagram together?
Yes. You can. However, the feature is available for Facebook business pages only. You cannot post from your personal Facebook profile to Instagram.
Further, the feature is currently limited to the Facebook website only. You cannot cross-post from the Facebook mobile apps.
To post content from Facebook to Instagram, you have to link your Instagram account to your Facebook page. Only after successfully doing that can you cross-post.
Sharing stories on both Facebook & Instagram together enables you to save time and you can utilize that time to think about unique content.
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